WordPress is one of the most powerful Contents Management systems that empowers 42% of the world’s websites. Being a dominant player in the market, it's no surprise to find that the top million sites in the world run on 25% of WooCommerce.
The popularity of online shopping is great news for businesses running an eCommerce store. However, it doesn’t mean that the level of competition between stores also gets increased. Optimizing your WooCommerce store should be every business’s priority to ensure constant sales. After all, if your WooCommerce development store turns over $100,000 in a year, your sales revenue gets increased by 5%, and an additional $5,000 in the overall revenue.
In this blog, we shall discuss the key factors that are critical to successfully running your WooCommerce store and explore how the WooCommerce store can get optimized for improved sales performance.
What is WooCommerce?
WooCommerce is one of the best eCommerce plugins used in WordPress support. It is a free tool that helps users create and manage their online store in a simpler way. It offers a great range of features like secure payment shipping, inventory, and tax management that turn the entire process into a hassle-free experience while keeping everything professional. Also, WooCommerce is powered by WordPress, which means the data is owned exclusively by you.
Today, WooCommerce development supports 93% of WordPress online stores with approximately 82.5 million downloads. These numbers speak for themselves, which proves that WooCommerce is the best eCommerce WordPress plugin that connects functionalities and features with professionalism.
Why choose WooCommerce for an eCommerce online store?
Let us find out why businesses should choose WooCommerce to build their online retail store:
It's free!
If you are in a newly emerging eCommerce business, establishment cost plays a crucial role in its success. However, investing additional resources in your establishment process with free alternatives is not sufficient. Unlike Shopify, WooCommerce is free to install. It means that you can build a functional store at a relatively low cost, which makes it a professional platform that perfectly fits your business and acquire a reputable place in the market.
It’s an open-source platform
In simple words, WooCommerce allows its users to add different features, improve their existing websites, and create new custom themes and extensions for free. You can leverage the platform without spending any extra money on learning the skills or buying newly unveiled features. You can hire developer who can help you interact with the entire community of WordPress developers in different forums and Facebook groups.
It offers robust cybersecurity
While building an eCommerce store, every business enterprise must pick a platform with advanced security and protection. Therefore, it's crucial to realize that WooCommerce offers uncompromised cybersecurity, and never compromises its consumer’s data. For transactions and payments, WooCommerce never stores the number and the security code of its users. It means that even if your website gets targeted by hackers, they won’t be able to access the payment information provided by your online customers.
For instance, if you want to provide your customers with a more convenient payment process, install some integrated payment gateway plugins that allow users to store their data via the tokenization method. This process allows the platform to store the payment information of its users in the form of tokens.
It offers great SEO extensions
WooCommerce runs on a code optimized for SEO and offers great plugins like Yoast SEO, which allows users to add detailed titles and meta descriptions to their pages. Another impressive SEO feature offered by WooCommerce is the possibility of having customized URLs. It helps build your store with WooCommerce while giving access to valuable SEO guides and prompts.
Summary
The amazing extensions and features offered by WooCommerce are worth trying, and you will never regret it! This platform is 100% customizable, highly-secure, and a great marketing assistant. Its scalability and vast web developer community help businesses grow their ideas and build an amazing store at a dramatic cost.
Our WordPress support are here to help you build a perfect custom website for your eCommerce business. We will love to hear about your business.
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